PinnedLi-Or AmirIt Took Me Over 14 Years to Get This Career Story Out. Now Here It Is.In the Greek mythology there is a nymph named Chloris. She wasn’t born divine; The myth goes that whenever she speaks of her mortal…Nov 25, 2021Nov 25, 2021
Li-Or AmirFresh from Paris: Platform engineering wisdom from KubeCon EU 2024At KubeCon EU 2024, platform engineering was the talk of the event. The topic had a full-day co-located event and also a dedicated track…May 22May 22
Li-Or AmirProvision and serve: Why platform engineers should prioritize infrastructure optimizationInfrastructure optimization is the missing piece in your Internal Developer Platform (IDP) resource plane. Here’s how it can help your IDP…May 22May 22
Li-Or AmirFrom the river to lemonade: 3 Quick Wins for +X% engagement, courtesy of the “Free Palestine”…Israelis can simultaneously panic be highly resourceful. Halfway into Oct. 7th, the details and dimensions of the disaster were still…Dec 18, 2023Dec 18, 2023
Li-Or AmirCreative Director: Performance Marketing Lessons LearnedConfession #1: Although I’m a writer and did a bunch of different marketing roles over the last decade, this is my first full-time Creative…Nov 18, 2021Nov 18, 2021
Li-Or AmirSEO in Small Business Email / Content MarketingMost small businesses have limited marketing budgets. Whatever they can do “for free”, investing nothing but time, they probably will: On…Nov 6, 2020Nov 6, 2020
Li-Or AmirAdvertising In-House? Here’s the 1 Thing You’re Missing.It’s not a rarity in 2020 that a newly-founded starup’s first paid recruitement is… a PPC campaign manager.Nov 2, 2020Nov 2, 2020
Li-Or AmirExploring New Dimensions in Keyword Research & Competitive IntelligenceIsn’t it a bummer when an irrelevant query eats up your new campaign’s budget?Jun 11, 2020Jun 11, 2020
Li-Or AmirinNatural IntelligenceBuilding a PPC and Content Departmental Collaboration: Interview with Li-Or AmirPPC and Content teams are often treated as separate entities, each with their managers, staff, and agenda. However, each team is crucial…Feb 6, 2020Feb 6, 2020
